KTV Digital
AI Visibility Playbook
AI Visibility Playbook
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The plain-language guide to getting your business found, recommended, and chosen by AI tools like ChatGPT, Gemini, and Perplexity.
Something has quietly changed in the way your customers find you.
They're not starting with Google anymore. They're asking AI. And if AI tools aren't recommending your business, your competitors are getting those conversations instead.
This playbook is your starting point. Written the way I'd explain it to a friend over coffee. No jargon, no fluff. Just what changed, why it matters, and exactly what to do about it.
Most businesses are invisible to AI, and they don't know it.
80% of buyers now use AI tools for initial research. They type things like "who's the best commercial HVAC company in Austin" or "what GPS fleet tracking software should I use," and AI gives them a short list.
If you're not on that list, you don't exist in their research phase.
By the time they get to Google, they're already comparison-ready. They're validating options, not discovering new ones. And by the time they land on a website, they're close to a decision.
The businesses that show up early in the AI phase win more deals. The others are spending money to compete for leftovers.
What's Included
The AI Visibility Playbook includes:
- 27 pages written in plain language
- The complete CITE Method framework
- A breakdown of the three-phase modern buyer journey
- Guidance on building your LLM Resource Page
- Real examples from service businesses like yours
- Action steps at the end of every chapter
- Links to free tools, including the SearchScore AI Visibility Score
This Is For You If:
This is for B2B service business owners who've noticed a shift in how customers find them and want to understand what to do about it.
It's not for businesses looking for a quick hack or a shortcut. AI visibility is built on real content authority. This playbook teaches you what that means and how to build it.
About the Author
Kevin Vaughan is the founder of KTV Digital and the person behind the AI Discovery framework used by service businesses across Central Texas and beyond. He spent 25 years in B2B commercial technology before turning his focus to the gap between where buyers do their research and where most businesses invest their marketing.
He calls it the discovery-conversion gap. This is the playbook he uses to explain it.
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